Virtual events have removed one huge limit for event organisers: location. You can bring in speakers from all over the world with ease online, without wasting time or spending on travel. When you choose to pre-record with Camflare, speakers can record at a time that suits their own time zone, and then the event can be released at a time that suits audiences globally too.
June of last year truly brought the issue of diversity to the forefront of everyone’s minds, and it’s been great seeing issues discussed and tackled in talks across all types of events. By removing the barriers of having global speakers, it is easier to gather an increasingly diverse range of voices. Virtual events that are offered free or at a reduced cost to audiences also removes obstacles to information and increases accessibility - which is a great thing for the events industry!
Additionally, online you are not constrained by venue size, so you can take a ‘more the merrier’ approach, meaning you can increase your audience reach more than ever before! Even when venues are back in use, their capacity is likely to be significantly reduced, so it's worth considering that an online event could be more worth investing in.
Finally, after a few stumbles along the way, the technologies available to event organisers has exploded, and innovation is everywhere. Where before virtual events were thought of as a lesser option to the ones held in-person, now there is a greater opportunity to make the online experience work for the better.
Chat boxes and polls are great for encouraging audience engagement, and great for you to get feedback about what’s working! Countdowns build up suspense, and the ability to pause allows content to be viewed, backtracked and reviewed at the viewer’s convenience!
In fact - it was the increased demand for online webinars, awards and conferences that led us to create Camflare, and from there we’ve found endless possibilities for its use from podcasting to influencer campaigns to education and more!
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